Financial support for construction

Busy building.
Clear on
the money.

Bookkeeping, tax strategy and financial guidance built around your trade, your workload and what you need next.

Commercial specialties. Residential trades. Construction is our focus.

A construction worker guiding a concrete pump hose on siteBuilt around the work you do.
Today CFOTHE BIG PICTURE

From the work
to what comes next.

Your books
Your cash
Your next move

Clear numbers. A conversation that helps.

Construction-focused expertise

Services scoped to your business

Based in Houston. Working nationwide.

A place for your business

Your work has its own rhythm.
Your support should fit.

Explore who we serve

Residential & light commercial

For the trades
that keep homes working.

Bookkeeping and tax strategy for service, replacement and remodeling businesses. Start with a full, personalized tax plan at no cost for qualified owners.

Explore the free tax plan

HVAC · Electrical · Plumbing · Roofing · Remodeling

What clearer numbers make possible

Less guessing.
More to go on.

Reports are useful when they help you understand the business and decide what to do next.

See how your scope comes together
Monthly financial reviewSample report
Today CFO September 2026Prepared for owner review

Illustrative construction business · Fictional figures

Profit & performance

Revenue$248,000$8,000 above budget
Gross margin31.9%Budget: 33.3%
Operating profit$38,00015.3% of revenue
Six months at a glance Revenue Operating profit
Income statement September · USD
AccountActualBudget
Revenue$248,000$240,000
Direct labor$82,000$78,000
Materials$69,000$64,000
Other direct costs$18,000$18,000
Gross profit$79,000$80,000
Overhead$41,000$40,000
Operating profit$38,000$40,000
Sample excerpt · Fictional business and figuresMonthly close / 01
Cash planningSample report
Today CFO Oct 5 – Jan 3Prepared for owner review

Illustrative construction business · Fictional figures

13-week cash forecast

Starting cash$92,000Before week 1
Lowest balance$43,000Week 4 · Oct 26
Ending cash$112,000Week 13 · Dec 28
Projected week-end cashPlanning reserve: $50,000
Cash dips below the planning reserve in week four Weekly ending balances in thousands: 84, 76, 62, 43, 58, 71, 65, 82, 94, 87, 102, 96, 112. The sample reserve is 50 thousand dollars. $50k$100k $43k low point W1W4W7W10W13
The next four weeks USD, thousands
Cash movementW1W2W3W4
Opening cash92847662
Customer receipts48524439
Payroll & other payments(56)(60)(58)(58)
Closing cash84766243

Assumes customer payments arrive on the forecast dates. Review timing weekly. Cash forecasting is available where scoped.

Sample excerpt · Fictional business and figuresCash outlook / 02
Commercial CFO advisorySample report
Today CFO Q4 2026 scenarioPrepared for owner review

Illustrative construction business · Fictional figures

Can we add another crew?

Added monthly sales$45,000At planned workload
Added monthly costs$36,000Labor, materials & overhead
Upfront cash needed$28,000Equipment & onboarding
Added monthly operating profitAfter ongoing costs
Planned workload
$9,000
20% fewer sales
$3,600

Less work means less room to cover the new fixed costs.

Compare the two cases Added monthly amounts
Crew scenarioPlannedSlower start
Revenue$45,000$36,000
Variable costs$18,000$14,400
Fixed crew costs$18,000$18,000
Operating profit$9,000$3,600
Monthly break-even sales$30,000$30,000

Assumes variable costs at 40% of sales and fixed crew costs of $18,000/month. Excludes tax and financing. Scenario planning is scoped commercial CFO support.

Sample excerpt · Fictional business and figuresDecision brief / 03

Sample excerpts with fictional figures, not client results. Your reporting package is built around your business and agreed scope.

One relationship. A scope that fits.

Start with the books.
Build from there.

Some businesses need a reliable record and a better tax plan. Others need deeper reporting and a CFO in the conversation. We define the work before you commit.

How commercial pricing works
01

Bookkeeping & reporting

A dependable foundation for the rest.

Transactions captured and reconciled. Financial statements you can understand. For commercial contractors, job costing and additional contract reporting are scoped where needed.

Explore bookkeeping
02

Tax preparation & strategy

A conversation before filing season.

Preparation handles the return. Strategy looks ahead at the decisions that can affect it. We define the tax services in your scope, including coordination with your existing preparer where appropriate.

Explore tax services
03

Commercial CFO & compliance

More support as the work demands it.

Forecasts, budgets and financial guidance for commercial contractors, with reporting and compliance support matched to the requirements of their business.

Explore the commercial engagement
Tom Woolley, founder of Today CFO
Tom WoolleyFounder, Today CFO

Experience behind the numbers

Construction experience.
Before the finance business.

Before founding Today CFO, Tom spent nearly six years running job costing and logistics in construction. Tracking costs in the field. Following vendor supply chains. Seeing how the work and the money moved together.

He then built and sold a software company before founding Today CFO in 2015. That combination of operations, systems and finance shapes how we work today.

Construction operationsAccounting & technology
Meet the people behind the work

Tools our team
works with

Intuit QuickBooksXeroFathomJirav

The first step is a conversation

Let’s look at
your business.

Tell us about the work you do, what is working and what you want to get under control. We’ll help you find the right next step.

Prefer to call? (866) 438-5008

Commercial financial review

A conversation about
where you stand.

Choose a time to talk about your process, your numbers and the support you need.

Loading available times...

30 minutes · No cost · No obligation

What follows

If there is a fit, your free Financial Risk Assessment comes before either side commits. The findings and plan are yours to keep.

Residential & light commercial

A tax plan built
around your business.

Qualified contractors receive a full written tax plan and a one-hour Zoom walkthrough at no cost. We confirm the fit and collect the required records before preparing your plan.

  • HVAC, electrical and plumbing
  • Roofing and remodeling
  • Service, replacement and family-operated businesses
Apply for your free tax plan See what the plan includes

Before we talk

A few things
you may be wondering.

More questions, answered
Do you work with businesses like mine?

We focus on construction. Our commercial work serves specialty subcontractors, including mechanical, electrical, concrete, steel, glazing and fire protection. Our residential and light commercial practice serves HVAC, electrical, plumbing, roofing and remodeling businesses, including family-operated shops.

Find your specialty
Do I need a full finance department?

Your scope should reflect the work you need. Residential engagements focus on bookkeeping and tax strategy. Commercial engagements can add contract reporting, compliance and CFO support as required.

See how scope can change
How do you determine the price?

We look at the work behind your numbers and the services you need before proposing a scope and fee. Commercial pricing reflects an anchor, the actual workload and the selected services; the fee is fixed for the quarter and reviewed in both directions.

How commercial pricing works
What happens after the first call?

For a commercial engagement, the next step is a free Financial Risk Assessment before either side commits. You keep the findings and plan whether or not you continue. Residential businesses follow a separate conversation about their bookkeeping and tax needs.

Start with your business