Built around the business you run

Construction comes first.
The numbers follow.

Your books should make sense in the context of your work. That takes people who understand what happens before a cost ever reaches the ledger.

Tom Woolley, founder of Today CFO
Tom WoolleyFounder · Construction background

Why we exist

The work deserves
a clearer financial picture.

Owners make decisions all week. The books need to support those decisions with records that are organized, responsibilities that are clear and conversations that connect the numbers to what comes next.

The experience behind Today CFO

A path through construction,
systems and ownership.

Tom’s background combines degrees in Accounting and Computer Science with an MBA, field experience and the experience of building a business himself.

In the field

Where the numbers start.

Tom spent nearly six years in construction job costing and logistics, working with builds, vendors and supply chains. The connection between field decisions and financial results came first.

Building a business

An owner’s perspective.

He went on to build a software company that was acquired in 2011. Building systems and running a business became part of the way he approached financial work.

Today CFO · Founded 2015

A practice built around contractors.

Today CFO brings that experience to the books, reporting and financial decisions behind a construction business. Based in Houston, serving clients nationwide.

How we approach the work

Clear responsibilities.
Useful conversations.

You should know what your team handles, what we need from you and what the numbers are telling you.

  1. 01

    Understand before recommending.

    Start with the business you actually run and the questions you need answered.

  2. 02

    Write down who owns what.

    Agree on the services, the records and the handoffs. Make the scope understandable to everyone involved.

  3. 03

    Explain the implications.

    A report is useful when you can connect it to a decision. Make time for the questions behind the figures.

A fit for the way you work

Different businesses.
The right kind of support.

We work with construction businesses. Your work and reporting needs determine the right starting point.

Introducing a contractor? Explore our partner relationships.